They learn about packaging processes, and different methods of processing packaging materials, and manufacturing packaging. Communication context, strategic thinking and content production. The degree programme Advertising and Market Communication is about advertising, PR, and marketing, that is, preparing, and designing advertising content, and presenting it attractively. It is completed after seven semesters valid from May with a double qualification from both universities. The German students attend the same lectures as their Chinese fellow-students. This type of thesis builds on a theoretical model or a generic problem. Further professional perspectives lie in event and trade fair management, in online marketing or in social media management.

If you want to publish a document, please select the menu “Publish”; here you can submit your document to the publication server in just a few steps. Seite drucken Sitemap Kontakt Impressum. The degree programme Advertising and Market Communication is about advertising, PR, and marketing, that is, preparing, and designing advertising content, and presenting it attractively. Bachelor Thesis and Master Thesis Proof According to Senate decision it is obligatory that you enter a bibliographical proof of your thesis. Get in contact Address Message. Seite drucken Sitemap Kontakt Impressum.

Personal interviews form an additional selection criterion. Student places are limited. Applicants with previous training in a relevant profession, for example, in book selling, publishing and media, whether in trade or design, receive a bonus on their application grade. Among other things, a Mac laboratory with the latest hard and software, a complete advertisement and editing system, as well as a modern eye-tracking system are part of the equipment.

To do this, students use the excellent technical equipment available at the University. As in the German degree programme, in the first four semesters, students attend lectures in basic science including physics, mathematics and chemistry as well as subjects concerned with packaging, and printing technology and management.


The fifth semester is a practical semester: Product development and design, market research and business models are the thesiw focuses of the projects which are carried out regularly with publishing companies. There is also an increasing focus on cross media networking. For this reason, graduates have a large number of opportunities to enter the packaging industry in both countries.

Seite drucken Sitemap Kontakt Impressum. Bachelor Thesis English Abstract: Seite drucken Sitemap Kontakt Impressum. This type of thesis is less common than empirical theses.

German-Chinese Course of Studies in Printing Technology

Get in contact Address Message. If you want to search for documents of the university, please choose the menu “Search” where you will find several search options. Graduates receive the state-recognised academic degree Bachelor of Science B.

bachelor thesis hdm

The HdM-epub server acts as a detection instrument. Bitte aktivieren Sie Javascript, um alle Funktionen auf www. Become proficient in writing, using digital assets and modern content management systems to deliver your messages on the web and beyond.

bachelor thesis hdm

The grade is based solely on whether the topic is thoroughly analysed, the results clearly presented and whether you are able to demonstrate your knowledge of current theories and analyses, competent application of methods as well as independent, critical judgment.

After publication, the texts are available worldwide on the Internet and will be archived permanently by the library.

Bachelor Thesis – Hochschule der Medien (HdM)

The statistics currently shown are wrong but the harvesting operations should restart over the summer. Some examples include the media and information industry, for instance, mobile telephone providers, software companies, content providers and games producers. You will yhesis seven feature-packed semesters that will prepare you for a multinational environment. The degree programme starts in the winter and summer semester.


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It is taught in English and customized for international exchange students. Get in contact Address Message. The students develop applications for mobile user equipment, conceive and design innovative business models and learn how to realise different services.

In the area of public relations they work as PR experts and consultants, as press relations officers or as PR editors for corporate publishing instruments in company communication.

It is completed after seven semesters with a double qualification which is recognised in both countries. Further information at https: Irrespective of the topic chosen, the use of relevant theory and literature is fundamental to the thesis.

Description The library offers to publish electronically generated and qualified documents on its online publication system. This is an essential requirement for the two subsequent semesters in China: From the third semester onwards the programme is strongly project-oriented and hdmm and staff enjoy close contact with partners in publishing practice.